PRIVACY POLICY

Woodfern Holdings

Effective Date: 08/01/2026

This Privacy Policy describes how Woodfern Holdings (“we,” “us,” or “our”) collects, uses, discloses, and protects information we receive through our website located at woodfernholdings.com (the “Site”), including when you browse the Site, create an account, submit a booking or reservation inquiry, book a stay at one of our short-term rental properties, or otherwise interact with us online (collectively, the “Services”).

By using the Site, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use the Site.

Quick Summary

We collect information you give us directly (like your name, email, and reservation details), along with some technical information collected automatically (like your IP address and browsing activity).

We use this information to process bookings, verify guest identity where required, respond to inquiries, operate and improve the Site, and communicate with you — we do not sell your personal information.

Depending on where you live, you may have rights to access, correct, delete, or limit our use of your information — see Section 9 below.

1. Information We Collect

1.1 Information You Provide to Us

We collect information you voluntarily provide when you use the Site, including when you:

  • Create an account or register with the Site

  • Request a booking, submit an availability inquiry, or complete a reservation for one of our short-term rental properties

  • Provide identity verification documents or information in connection with a booking, where required

  • Fill out a contact form, inquiry form, or request information about a property

  • Subscribe to a newsletter or marketing communications

  • Communicate with us by email, phone, or chat, including before, during, or after your stay

  • Post a comment, review, or other content on the Site

This information may include: your name, email address, mailing address, phone number, billing information, payment information (processed as described in Section 1.3), government-issued identification or verification information, reservation dates and property preferences, number of guests, special requests, account credentials, and the content of any messages or forms you submit.

1.2 Information Collected Automatically

When you visit the Site, we and our service providers may automatically collect certain information about your device and usage, including:

  • IP address, browser type, device type, and operating system

  • Pages viewed, links clicked, time spent on pages, and referring/exit pages

  • Approximate location derived from IP address

  • Information collected through cookies and similar tracking technologies (see Section 3)

1.3 Payment Information

If you make a booking or reservation through the Site, payment card and billing information is collected and processed by our third-party payment processor(s) [e.g., Square or third-party payment processor used at the time of reservation made]. This may include processing of a security or damage deposit in connection with your stay. We do not store full payment card numbers on our own servers. Please review the privacy policy of our payment processor(s) for information about how they handle your payment data.

1.4 Information from Other Sources

We may receive information about you from third parties, such as payment processors, identity verification services, third-party booking platforms (e.g., Airbnb, Vrbo, Booking.com, if you book through one of these platforms rather than directly), analytics providers, or social media platforms, and combine it with information we collect directly.

2. How We Use Your Information

We use the information we collect for purposes including:

  • Processing and managing bookings and reservations, including payment processing, deposit handling, identity verification, and guest communications

  • Creating and managing your account

  • Coordinating check-in, check-out, and property access for your stay

  • Responding to inquiries, comments, and requests

  • Sending transactional communications (e.g., booking confirmations, check-in instructions, receipts)

  • Sending marketing communications, where permitted, and in accordance with your preferences (see Section 6)

  • Operating, maintaining, and improving the Site, including troubleshooting and analytics

  • Detecting, investigating, and preventing fraud, abuse, property damage, and security incidents

  • Complying with legal obligations, including local short-term rental registration, tax, and safety requirements, and enforcing our terms of service or rental agreement

3. Cookies and Tracking Technologies

The Site uses cookies, web beacons, and similar tracking technologies to operate the Site, remember your preferences, and understand how visitors use the Site. Categories of cookies we may use include:

Category

Purpose

Essential

Required for the Site to function (e.g., maintaining your shopping cart, logging in)

Analytics

Help us understand how visitors use the Site (e.g., Google Analytics or similar)

Marketing/Advertising

Used to deliver relevant ads and measure campaign performance, if applicable

Preference

Remember choices you've made (e.g., language, region)

You can control cookies through your browser settings, and where required by law, we will provide a cookie consent banner or preference tool allowing you to opt out of non-essential cookies. Disabling certain cookies may affect the functionality of the Site.

4. Property Monitoring and Security Devices

Some or all of our short-term rental properties may be equipped with security or monitoring devices intended to protect the property and its guests. Where applicable:

  • Exterior security cameras or video doorbells may be present at entry points, driveways, or other exterior areas of the property. We do not install cameras or recording devices inside bedrooms, bathrooms, or other private interior spaces.

  • Noise or occupancy monitoring devices (which detect sound levels or the number of connected devices, but do not record audio or video) may be used in some properties to help enforce occupancy limits and quiet hours.

  • Smart locks or keyless entry systems may log the date and time of entry and exit for security and access-coordination purposes.

Specific device disclosures for the property you are booking, where required by law or by our listing platform's policies, will be provided in the property listing, house rules, or rental agreement prior to booking. If you have questions about monitoring devices at a specific property, contact us using the information in Section 11 before completing your reservation.

5. How We Share Your Information

We do not sell your personal information for money. We may share information with:

  • Service providers who perform functions on our behalf, such as payment processing, identity verification, property management and reservation software, cleaning and maintenance staff (limited to information needed to coordinate access, such as check-in/check-out times), email delivery, website hosting, analytics, and customer support — bound by contract to protect your information and use it only for the services they provide us.

  • Third-party booking platforms, if applicable, such as Airbnb, Vrbo, or Booking.com, when a reservation is made or managed through one of those platforms.

  • Professional advisors, such as our accountants, attorneys, and insurers, where necessary.

  • Business transfers: if we are involved in a merger, acquisition, financing, or sale of business assets, information may be transferred as part of that transaction.

  • Legal and safety reasons: to comply with applicable law, respond to lawful requests from public authorities, or protect the rights, property, or safety of [Business Name], our customers, or others.

  • With your consent or at your direction, in any other circumstance we disclose to you at the time of collection.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including to provide the Services, comply with legal, tax, and accounting obligations, resolve disputes, and enforce our agreements. Retention periods vary depending on the type of information and the purpose for which it was collected.

7. Marketing Communications and Your Choices

If you have opted in to receive marketing emails from us, you may opt out at any time by clicking the “unsubscribe” link included in those emails, or by contacting us using the information in Section 11. Even if you opt out of marketing communications, we may still send you transactional or administrative messages related to your account or bookings.

8. Children's Privacy

The Site is not directed to children under the age of 13 (or the applicable age of digital consent in your jurisdiction), and we do not knowingly collect personal information from children. If we learn that we have collected personal information from a child without verifiable parental consent, we will take steps to delete that information. If you believe a child has provided us with personal information, please contact us using the information in Section 11.

9. Your Privacy Rights

Depending on where you live, you may have certain rights regarding your personal information. This section summarizes rights that may apply to you; it is not an exhaustive statement of every jurisdiction's requirements, and this Privacy Policy should be reviewed and tailored to reflect the specific laws that apply to your business and customers.

9.1 U.S. State Privacy Rights (e.g., California, and other states with comprehensive privacy laws)

If you are a resident of a state with a comprehensive consumer privacy law (such as California's CCPA/CPRA, or similar laws in other states), you may have the right to:

  • Know what personal information we have collected about you and how it has been used and disclosed

  • Access a copy of your personal information

  • Request correction of inaccurate personal information

  • Request deletion of your personal information, subject to certain exceptions

  • Opt out of the “sale” or “sharing” of personal information, and opt out of targeted advertising, to the extent applicable

  • Not be discriminated against for exercising your privacy rights

To exercise these rights, contact us using the information in Section 11. We will verify your request using information associated with your account or prior interactions with us before responding.

9.2 European/UK Visitors (GDPR/UK GDPR)

If you are located in the European Economic Area or the United Kingdom, you may have rights under the GDPR or UK GDPR, including the right to access, rectify, erase, restrict, or port your personal data, and the right to object to certain processing, including direct marketing. Our legal bases for processing your information include performance of a contract (e.g., fulfilling your booking), our legitimate interests (e.g., operating and improving the Site, coordinating property access and security), your consent (e.g., for marketing or non-essential cookies), and compliance with legal obligations. To exercise these rights, contact us using the information in Section 11.

9.3 How to Exercise Your Rights

You may submit a privacy rights request by emailing [privacy contact email] or through [any designated request form/portal, if applicable]. We may need to verify your identity before fulfilling certain requests. You may also designate an authorized agent to submit a request on your behalf, subject to our ability to verify that authorization.

10. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, use, disclosure, alteration, or destruction. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.

11. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

Woodfern Holdings

1808 N Fayetteville St Asheboro NC 27203

Email: heydaryrealestate2017@gmail.com

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will post the updated Privacy Policy on this page with a revised “Last Updated” date. Material changes may be communicated through additional notice (such as an email or a prominent notice on the Site) where required by law.